The Scoreboard16 July 2026
— Live · IndiaAs of 16 July 2026

What's hot in Indian fashion.

A free-to-read attribute scoreboard built on the same data the engine uses. Every number you see is live. Bookmark this page; we re-score every attribute daily.

Top mover this week

Mustard is down 4.8 points this week.

Mustard has zero live signals — hold position, do not buy into EOSS

Score now
57
Last week
62
Last 4 periods
This week's report
01·occasion

Casual

72
→ Stable

Casual is declining into festive window — hold core, do not expand

02·occasion

Sangeet

64
→ Stable

Sangeet search floor holds at 65-74 off-peak — pre-load lean for Oct-Nov season

03·occasion

Evening Wear

62
→ Stable

Evening wear in monsoon trough — hold zero, lock festive capsule buy by Aug 10

04·occasion

Bridal

57
↗ Rising

Bridal runway conviction hits peak but only runway is talking — load defensively

05·occasion

Cocktail

54
→ Stable

Cocktail runway explodes to 37 looks — but social and search are silent, load selectively

06·occasion

Reception

54
→ Stable

Reception search in seasonal trough — hold position, prep Oct–Dec corridor load

07·occasion

Haldi

48
↘ Fading

Haldi search in off-season trough — hold capsule, do not extend depth

08·occasion

Festive

46
↘ Fading

Festive trough holds — commit Navratri fabric blocks now, don't wait

09·occasion

Wedding Guest

43
↘ Fading

Wedding-guest demand in monsoon trough — hold, don't load, prep for Oct inflection

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